Tuesday, July 23, 2024

Subway offers itself a makeover — with tech updates

On Monday, the fast-casual restaurant chain unveiled a new keep layout to provide a greater specific and alluring consumer enjoyment. The new “fresh forward” form, via FRCH Design Worldwide, consists of a vibrant shade palette inspired by the colors of clean greens, wall decor that communicates the brand’s emphasis on fine substances, and greater current-searching seating. It also has capabilities such as tech enhancements, along with self-ordering virtual kiosks. “We’ve created a cutting-edge design that offers our guests choices – from how they order, to how they choose up their food, to how they experience their meal,” stated Trevor Haynes, VP of operations at Subway, which operates more than 44,800 franchised locations.

Highlights of the redecorate encompass:

Digital: Self-order kiosks in select places, virtual menu forums, and, as usual, Apple and Samsung Pay options. A separate food instruction place and a designated pre-order pick-out-up region for kiosk, cellular app, transport, catering, and bot for Messenger orders permit for a rapid patron revel in.

Dine-In Experience: Bright and playful décor, curated songs, and at-ease seating with USB charging ports and complimentary Wi-Fi create a welcoming environment.

Food: The fresh veggie show with whole tomatoes, green peppers, onions, and cucumbers, sliced every day, plus new bread and cookies show on the front line.

Subway debuted its new “fresh ahead layout” in 9 pilot locations inside the United States, such as 4 in Florida (Tamarac, Winter Park, and Orlando), along with Canada and one in the United Kingdom.


Subway’s new layout might be featured in all future places and remodels starting this 12 months, with most of the people of remodels to begin in 2018, stated CNBC. About 85 locations in North America are inside the system of rolling out the brand-new layout, the record said.

2010 Asian Games in China – Doing for Guangzhou What the Olympics Did for Beijing

With the pan-Asian sporting games heading to China in 2010, it’s miles the hope of the human beings of Guangzhou that those video games can do to their metropolis what the Olympics did for Beijing and, to a lesser extent, what the World Expo has performed for Shanghai. After triumphing the proper to host the games in 2004 (as the sole bidder), the city has been working furiously to provide itself with a chief makeover in time to impress its principal neighbors.


Guangzhou has continually been considered one of China’s biggest and most essential towns. It has been chosen using the crucial government to symbolize China for this regionally critical occasion. The games themselves include 42 exceptional circumstances, inclusive of many that could never make the Olympics (think chess, dragon boat racing, and kabaddi!) that give it a different Asian flavor.

But what does it mean for Guangzhou? It means that the central government had been throwing vans of money in the city (particularly because private partnerships have been hard to come using throughout the GFC). It is a poorly stored mystery that the video games have blown manner over, to begin with, budgets. Despite the top of the Guangzhou Organising Committee assuring that the games would be saved under 2 billion Yuan ($293 million U.S. dollars), it remains expected that the video games have already cost up to four billion.

This exorbitant sum of money has paid for the development of half of a dozen new sports activities stadiums, limitless citywide beautification initiatives, the relaying of predominant roads and two new big subway strains, in addition to a ferocious training campaign instructing the residents of Guangzhou approximately acting in an extra ‘civilized way’ while the games begin.

Make no mistake, although the funding is just about well worth it despite the 2008 Olympic Games being almost totally written off with the government’s aid, the infrastructure, and projects created within the lead as much as that event left a lasting impact on Beijing nicely after the carnival had packed up and moved on.

Many of the most important marks left on Beijing are the things which have long gone unseen; the planting of heaps of acres of bushes within the deserts of Northern China have made sandstorms within the capital much less frequent, the restrictions on using cars on sure days of the week have reduced emissions within the money has reduced emissions by 20% or even the block-via-block marketing campaign to make Beijingers less Chinese and extra well suited with overseas cultures (that includes as a minimum looking to line up) has left an indelible albeit restrained hint, now not to say the important capital works like new subway traces that citizens currently enjoy.

The Chinese get it extra so than many other international locations that have hosted those big-scale activities; sure, it is displaying off, constructing the largest stadium, conserving the maximum fantastic beginning rite, reputedly recruiting each student within the USA to get at the back of the motion. Still, it is also more than that; it’s becoming that a rustic with over 4,000 years of history has the ability of long-time period and that ultimately, the entity on the way to advantage most from those Asian games isn’t the athletes or the officials but the town itself, and the tens of millions of individuals who rely on it for their livelihood.

William J. McGoldrick
William J. McGoldrick
Passionate beer maven. Social media advocate. Hipster-friendly music scholar. Thinker. Garnered an industry award while merchandising cannibalism in Gainesville, FL. Have some experience importing human hair in Minneapolis, MN. Won several awards for consulting about race cars in the government sector. Crossed the country developing strategies for clip-on ties in Washington, DC. Spent a weekend implementing Virgin Mary figurines in West Palm Beach, FL. Had moderate success promoting Elvis Presley in Ocean City, NJ.

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